A purple-toned shampoo formulated to help neutralize brassy or yellow tones in blonde, bleached, highlighted or grey hair. The violet pigments gently tone hair while cleansing and nourishing, leaving hair looking brighter, cooler-toned and refreshed. The formula cleanses without stripping moisture, helping maintain softness and shine. Ideal for maintaining color tone and refreshing light or color-treated hair.

Key Benefits:

• Neutralizes unwanted brassiness and yellow tones in blonde, bleached or grey hair

• Cleanses hair gently while preserving moisture and softness

• Helps maintain cool, bright hair tone and color vibrancy

• Leaves hair smooth, manageable and shiny after washing

• Suitable for color-treated, highlighted, bleached or grey hair

How to Use:

Apply on wet hair, lather well, leave for 2–3 minutes (or as indicated on packaging), then rinse thoroughly. For more intensive toning effect, leave slightly longer — but avoid overuse to prevent over-toning. Use regularly or as needed for color maintenance.