Max Factor Colour Elixir Lipstick in shade 665 combines rich, saturated pigment with advanced moisturizing technology to transform your lip appearance. This formula delivers instant, vibrant color while simultaneously conditioning and smoothing lips over time. With consistent use, you'll notice visibly softer, more refined lips within a week. The luxurious texture glides effortlessly across lips, providing both immediate cosmetic impact and long-term lip care benefits. Perfect for those seeking professional-quality color without compromising on lip health.